Website Design & Development
Websites that put customer experience and journey first….
A good website is a powerful marketing tool that can enhance every business. It will promote your business 24/7 and can engage with your audience as meaningfully as face-to-face conversation, with the added benefit that your audience can learn about you on their own terms and in their most susceptible moments.
Our developers and creative team will help you brand engage in ways that it never has before - by creating an online presence for your business and increase chances of being found in search.
Websites cater for all different needs - whether your business is big or small, whether you’re after a 1 page scrolling website, a template based or custom built website. Our process begins with an initial consultation where we learn about your business and decide which website model will be best suited to you. Research and a content analysis is then carried out and that is when the website structure/plan and main navigation is chosen. Our website developer then develops a wire-frame and live prototype which allows our team to take a look at the website direction. Clients are then given a preview of the site before it is ‘officially’ built, with the option to discuss and make changes if necessary.
Our expert website designer then moves on to the development of the main page templates and this where we make sure they at mobile responsive. We then build and add content to the remaining pages and carry out on-site SEO which maximises visitors to your website through paid and organic search engine optimisation using a software called Yoast to target specific relevant key words for each individual page. The site is then tested on multiple browsers and devices to make sure it is all working accordingly.
All websites are built using the most popular Content Management System (CMS) and WordPress. WordPress provides a platform for administering staff to easily update content.
At Barefruit Marketing, we believe that websites are living, breathing organisms. We can provide ongoing support, maintenance and marketing of your website including SEO, SEM (Search Engine Marketing) which is a form of internet marketing that involves the promotion of a website by increasing its visibility in search engine result pages through optimisations and advertising, as well as search & display advertising and email marketing. We will strive to keep your website up to date with a monthly review and analysis.