A local business covering Northern NSW is in the running to take out one of Australia’s longest-standing business awards program. Barefruit Marketing has been shortlisted as a finalist in the Workplace of the Year category at the 2018 Optus My Business Awards, the premier event of the year for SMEs.
Founded in in Ballina on the North Coast of NSW in 2012, Barefruit Marketing is a full-service marketing agency offering strategic marketing advice, planning and integration in areas such as marketing strategy, branding and advertising, graphic design and print, websites, social media, search engine optimisation, search engine marketing, public relations, events and email marketing.
Barefruit acts as the marketing department for their clients or works alongside their existing marketing departments. Barefruit have particularly strong relationships within the local community, as well as clients in Central Queensland, Melbourne, Adelaide and Sydney.
Evan Harding, Co-Founder, and Head Harvester at Barefruit Marketing said he was humbled by the nomination. "Barefruit Marketing's recognition for its contribution to the community over the past 6 years, reinforces the strength of our staff, culture, close-knit team, values and have seen a 92% increase in team growth.
"Our approach to people management and culture
has shaped our business, our people and contributed to our successes," he said.
Barefruit believes in education, in growing their people in their own unique ways, giving them opportunities to learn and up-skill in areas of interest to them. Honing their skills and letting them rise to the top of their field.
They believe in true work-life balance, R&R and good old fashioned team yoga (in public, in the park), breathing training, massages... and creative brainstorming sessions. They also believe in sharing their wins and learning to grow as a business, and overall, they believe that happiness and health play an integral role in our business.
The Optus My Business Awards, which covers 28 categories, acknowledges best practice within a particular industry sector, as well as individual business leaders, excellence in customer service and achievements in innovation, corporate social responsibility, and workplace culture. Winners from company-related categories will be shortlisted for the highly coveted Business of the Year Award.
Adam Zuchetti, the editor of My Business, said it is another big year for Australia’s Barefruit Directors, and husband and wife Evan and Claire Harding traveled to Sydney on Friday where winners of the Optus My Business Awards were announced at a five-star gala awards dinner at Sydney’s Four Points by Sheraton in Darling Harbour. Shortlisted to the final 10, Barefruit was the only nomination for their category from the Northern Rivers.