Burgess Hughes
Branding & Collateral
The brief
Two established firms — Burgess Family Law and Christopher Hughes & Associates — were merging to become Burgess Hughes. They needed a new brand identity that communicated a fresh start while maintaining professionalism, trust and authority. The brand needed to speak clearly to individuals and families seeking legal support.
Our response
We explored the family law landscape, reviewing competitors and reviewing the styles that resonated with the client. From there, we developed a clear brand hierarchy and refined a set of logo options that balanced tradition with a modern touch. Colour palettes and typography were chosen to appeal to the target audience, ensuring the brand felt both credible and compassionate. We then rolled the brand out across stationery (business cards, email signatures and letterheads)
The fruits
• A polished, professional brand that unites both firms under one clear identity.
• A logo suite that works seamlessly across the firm’s stationery
• A cohesive visual style that reflects expertise, approachability and trust — supporting the firm’s positioning as a reliable legal partner for families.
