NCCC – NBN News – Wollongbar gets north coast community college campus

As part of a Public Relations strategy for the launch of the North Coast Community College Primary Industries Training Centre, Barefruit engaged the interest of a local NBN journalist, Georgia Schefe. With our Press release, this journalist wrote a story for the NBN website and Television broadcast. Georgia and her camera man attended the opening event to capture footage and hold interviews for a TV story. Kate Kempshall, CEO of North Coast Community College, was interviewed and this, along with a short story about the new training facility and qualifications ran on the local 6pm news that night.

Visit the article here to watch Georgia's interview with Kate.

Read more about Barefruit's project with North Coast Community College here.

 

 

Plastic Free July

In the Barefruit Office, we pride ourselves on being as plastic-free and minimal waste as possible. Since 2018 we have been participating in Plastic Free July, Clean up Australia day, and the local ‘Reduce Single Use’ initiative.

Recent health restrictions due to COVID has meant some of our good habits have slipped (e.g. the return of single-use coffee cups!), but this July we are ready to reset and form those good habits again. We might not be perfect, but if we all make small changes, we can make a big difference.

 “We don’t need a handful of people doing zero waste perfectly. We need millions of people doing it imperfectly." - Anne Marie Bonneau

 Here are our top 5 tips for starting out the plastic-free journey in your office:
  1. Ditch takeaway coffee cups:

This is one of the easiest changes to make, and if you’re not already doing this – start NOW! To get everyone on board, we implemented a rule – if you get caught with a single-use coffee cup in the office, you have to do 10 burpees.

Go and buy yourself a keep cup to keep in the office. Forgot your keep cup? No worries…just use a mug from the kitchen, or ask your barista to make your coffee in one of their mugs and return it….most cafes will be more than willing to do this if you are a regular.

 

  1. BYO lunch

Bringing your own lunch is a great way to cut down on food packaging. Just remember to use reusable containers, and ditch the plastic wrap. We have invested in silicone food wraps which are reusable. We got ours from local company Seed & Sprout.

 

  1. BYO crockery

If you do buy lunch from a café, take a bowl or plate with you so that you don’t have to get it in a plastic container. Our local cafes are now on board with this!

 

  1. Upgrade your coffee pods

We now only use biodegradable coffee pods in the office kitchen, from Urban Brew.

These go into the general waste, but instead of taking 500 years to break down like some coffee pods, these take only 2 years.

 

  1. Say no to plastic bags

We have a supply of reusable shopping bags in our kitchen so we never get caught out when doing a lunch shop. We also ditched the bin liners from our desk bins (which saves money too!), and we use plant-based bin liners in our kitchen bin.

 

Follow us on Instagram for more tips throughout the month!

Are you ready? Join the Plastic Free July challenge now!

Rafiki Mwema presents Kings and Queens of Rafiki

Our Chief Juicer Claire Harding is a passionate and driven marketeer. Her primary role is to oversee the strategic direction of your business and to ensure the smooth running of campaigns. Along with her busy schedule at Barefruit, Claire is also a board member for ‘Rafiki Mwema’, a non-profit organisation providing safe houses for young, traumatised children in Kenya. As part of the agency’s corporate social responsibility, Barefruit are corporate sponsors of the charity. Utilising the skills and connections of Barefruit to assist Rafiki Mwema in various marketing aspects.  In addition to this, Barefruit shares an office with the Rafiki Mwema headquarters and their fearless leader, Sarah Rosborg!

Alongside Lennox Head local Sarah, the founder of Rafiki Mwema (and Claire’s bestie) they have been working tirelessly to organise a special premier screening event of the eye-opening documentary, ‘Kings and Queens of Rafiki’. ‘Kings and Queens of Rafiki’ is the product of a recent trip to Kenya from Sarah and Rafiki Mwema’s Ambassador and Queen, Constance Hall for the opening of Kings Castle, a home fully funded by Constance!

Constance is a social media influencer, long-time supporter and ambassador for the life-changing charity, Rafiki Mwema. Her visit to the village was very special for the children of Rafiki, knowing everything she has done to support them, and was an equally special experience for her own family.

An evening filled with like-minded people coming together to make a positive impact, 100% of the profits made from the event will be donated to Rafiki Mwema. With local vendors and merchants donating their time for the event, this is truly a community supporting a great cause.

Kings and Queens of Rafiki will be premiered here on the Northern Rivers at - Lennox Head Cultural and Community Centre on Saturday the 24th November 2018 at 6pm with special guests including, Constance Hall and Sarah Rosborg. Enjoy the thought-provoking documentary, food and refreshments and a Q&A session after the screening of the documentary. You can view a trailer of the documentary here.

For more information or to attend this event please click here.

New Fruity (& orange) Barefruit Towers!

EXCITING NEWS: We've moved to our new office, dubbed Barefruit Towers, based in River Street Ballina! You can now find us at 1/144 River Street, Ballina, right above Subway.

It's a great open space, breakout sections highlighted with the Barefruit orange (of course), artwork and a meeting/brainstorming room with space for clients and the Barefruit team to meet and regularly create. The office is complete with air con, dedicated meeting space and a nicely stocked fridge (what good agency doesn't have a beer fridge!) allowing the whole team to work together and enjoy Friday afternoon beers!

If you are in town, please pop in and say hello - we'd love to see you!