Westlawn Finance Website Design
A custom and responsive solution
Westlawn approached us to revamp their current website. With an aim to reflect the brands' customer audiences and create a more user-friendly website that was optimised for mobile and future proofed for today's technology.
Following customer research undertaken by our team, we addressed several key updates for the web design project, which included:
A custom-designed and responsive website
Integrating better technology into the site to improve marketing opportunities
Refreshing the brand with a new additional purple colour to positively uplift the personality of the brand, along with designing unique iconography to explain their services and created a curated image library to use and build upon.
Photography direction for new staff shots for the site
Pricing calculators and tools for customers to use for free
Implementing a strategy of gathering Customer Stories, for more brand trust and transparency on what Westlawn can offer, using real life examples and integrating this as part of their ongoing digital and email marketing.